Privacy Policy
Effective date: 7 July 2026 · Version: 2.0
This Privacy Policy explains how Marketium Club (“we”, “us”, “our”), the operator of marketium.club (the “Website”), collects, uses, shares and protects personal data, and the rights you have over your data. We are committed to processing personal data lawfully, fairly and transparently under the EU General Data Protection Regulation (GDPR) and other applicable data-protection laws.
1. Who we are (data controller)
The controller responsible for your personal data is the operator of Marketium Club (marketium.club). For any privacy question or to exercise your rights, contact us at [email protected].
We have not appointed a Data Protection Officer (DPO), as we are not legally required to do so under GDPR Article 37.
2. Scope
This policy applies to all visitors of the Website, wherever you are located. “Personal data” means any information relating to an identified or identifiable natural person (for example a name, email address, IP address, or an online identifier such as a cookie ID).
3. What personal data we collect
- Information you give us — when you use our contact form (name, email address, your message), subscribe to our newsletter (email address), or leave a comment (name, email address, comment content).
- Information collected automatically — your IP address, device type, browser and operating system, referring and exit pages, the pages and content you view, dates/times of access, and an approximate (city-level) location derived from your IP.
- Cookies and similar identifiers — analytics and advertising identifiers set by us and by third parties (see Section 6).
We do not intentionally collect special-category data (e.g., health, religion, political opinions) and ask that you do not send it to us.
4. How we collect it
Through our contact form, newsletter sign-up and comment forms; automatically through cookies and similar technologies; through our server and security-provider (Cloudflare) logs; and through embedded social-media content and share buttons.
5. Why we process your data, and our lawful basis
| Purpose | Data used | Lawful basis (GDPR Art. 6) |
|---|---|---|
| Operate, maintain and secure the Website; prevent fraud and abuse | IP, device/browser, server & Cloudflare logs | Legitimate interests — Art. 6(1)(f) |
| Respond to enquiries you send us | Contact-form data | Consent / steps prior to a contract — Art. 6(1)(a)/(b) |
| Send our email newsletter | Email address | Consent — Art. 6(1)(a) |
| Publish and moderate comments | Name, email, comment | Consent — Art. 6(1)(a) |
| Measure audience and improve content (analytics) | Usage data, analytics cookies | Consent — Art. 6(1)(a) |
| Show and measure advertising, including personalised ads | Advertising cookies/identifiers, usage data | Consent — Art. 6(1)(a) |
| Comply with legal obligations | As required by law | Legal obligation — Art. 6(1)(c) |
Where we rely on legitimate interests, we have balanced those interests against your rights. Where we rely on consent, you can withdraw it at any time (Section 15) without affecting processing already carried out.
6. Cookies and similar technologies
We use cookies and similar technologies in the following categories:
| Category | Set by | Purpose |
|---|---|---|
| Strictly necessary | WordPress, Cloudflare, our consent tool | Core site functionality, security, and remembering your cookie choices. Always active. |
| Analytics | Google Analytics 4 | Understand how visitors use the site so we can improve it. |
| Advertising | Google AdSense, Meta (Facebook) Pixel | Show and measure ads, including personalised ads. |
| Functionality | Jetpack / Automattic | Site performance, image delivery and optional features. |
Non-essential cookies (analytics and advertising) are only set after you give consent through the cookie banner shown when you first visit. You can change or withdraw your choices at any time via the cookie settings on the Website and through your browser settings. You can also use browser privacy signals such as Global Privacy Control (GPC), which we honour where legally required.
7. Advertising — Google AdSense
We use Google AdSense to display advertising on the Website (publisher ID ca-pub-6893401284470076).
- Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this and/or other websites.
- Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visits to this and/or other sites on the Internet.
- You can opt out of personalised advertising by Google in your Google Ads Settings.
- You can opt out of a third-party vendor’s use of cookies for personalised advertising at aboutads.info/choices and, in the EU, at youronlinechoices.eu.
- For details on how Google uses information from sites that use its services, see policies.google.com/technologies/partner-sites.
In the EEA, UK and Switzerland we ask for your consent for advertising cookies and the use of your data for ad personalisation through our consent banner before such cookies are set.
8. Meta (Facebook) Pixel
We use the Meta Pixel from Meta Platforms to measure the effectiveness of our advertising and, where you consent, to show you relevant ads on Facebook, Instagram and other Meta services. This may involve sharing certain event and device data with Meta. You can manage your ad preferences in your Meta ad settings. The Pixel is loaded only after you consent to advertising cookies.
9. Analytics — Google Analytics 4
We use Google Analytics 4 (measurement ID G-M8GEF18HSY) to understand site usage. Google Analytics 4 does not log or store IP addresses; for EEA/UK/Swiss traffic your IP is used only transiently to derive coarse location and is then discarded. If Google Signals is enabled, it operates only with your consent and enables cross-device and interest reporting. You can opt out of Google Analytics across all sites using the Google Analytics Opt-out Browser Add-on, or by rejecting analytics cookies in our banner.
10. Newsletter and email
If you subscribe, we use your email address to send you our newsletter on the basis of your consent. Every email includes an unsubscribe link, and you can opt out at any time by contacting us. We keep your email until you unsubscribe.
11. Social media features
The Website contains social-media share buttons and may embed content from Facebook, Instagram, X, LinkedIn, Pinterest and Threads. These providers may set their own cookies and receive data (such as your IP address and the page you visit) directly. Their processing is governed by their own privacy policies.
12. Who we share your data with
We do not sell your personal data. We share it only with service providers (processors) who help us run the Website, and only as needed:
- Google LLC / Google Ireland — advertising (AdSense) and analytics (GA4).
- Meta Platforms — advertising measurement (Meta Pixel).
- Cloudflare, Inc. — content delivery, performance and security.
- Automattic Inc. — Jetpack (performance/image CDN) and Akismet (comment spam filtering).
- Our hosting provider — website hosting.
- Our email/newsletter provider — sending the newsletter.
We may also disclose data where required by law, to protect our rights, or in connection with a business transfer.
13. International data transfers
Some of our providers (including Google and Meta) are located in the United States. Where personal data is transferred outside the EEA, we rely on the EU–US Data Privacy Framework adequacy decision for recipients that are DPF-certified, and on the European Commission’s Standard Contractual Clauses (SCCs), with supplementary measures where appropriate, for recipients that are not.
14. How long we keep your data
- Analytics data — retained by Google Analytics for the period configured in our account (up to 14 months), then aggregated.
- Newsletter — until you unsubscribe.
- Contact-form messages — for as long as needed to handle your enquiry, and generally no longer than 24 months.
- Comments — kept while published, until you ask us to delete them.
- Server and security logs — typically up to 12 months.
15. Your rights under the GDPR
Subject to the conditions in the law, you have the right to: be informed; access your data; rectification of inaccurate data; erasure (“right to be forgotten”); restriction of processing; data portability; and to object to processing (including direct marketing and profiling). Where processing is based on consent, you have the right to withdraw consent at any time. To exercise any right, email [email protected]; we will respond within one month.
You also have the right to lodge a complaint with a supervisory authority — in particular the data-protection authority in the country where you live or work.
16. Automated decision-making
We do not make decisions that produce legal or similarly significant effects about you based solely on automated processing within the meaning of GDPR Article 22. Advertising personalisation involves profiling for transparency purposes only and is based on your consent.
17. Children’s privacy
The Website is intended for a professional, adult audience and is not directed to children. We do not knowingly collect personal data from anyone under 16 (or the lower digital-consent age set by your country, which may be as low as 13). If you believe a child has provided us data, contact us and we will delete it.
18. Your US state privacy rights (California and others)
Because we use advertising cookies (Google AdSense, Meta Pixel), our use of them may be considered a “sale” or “sharing” of personal information for cross-context behavioural advertising under California law. California residents can exercise the right to opt out of the sale/sharing of personal information by rejecting advertising cookies in our banner and by enabling the Global Privacy Control (GPC) signal, which we honour. California residents also have the rights to know/access, delete, correct, and to non-discrimination. Residents of other US states with comprehensive privacy laws have comparable rights to access, delete, correct and opt out; contact [email protected] to exercise them.
19. Security
We use appropriate technical and organisational measures — including HTTPS encryption, a Cloudflare security layer, and access controls — to protect your data. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.
20. Changes to this policy
We may update this policy from time to time. The “Effective date” above shows the latest version; material changes will be highlighted on this page. Please review it periodically.
21. Contact
Marketium Club · [email protected]